Market Research Surveys

Sound business decisions are based on accurate and useful data. One of the best ways to obtain this valuable data is through market research surveys. With PROTASM, the Professional Test and Survey Maker, you can easily and affordably design market research surveys to collect data specific to your needs.

How Can Market Research Surveys Benefit My Business?

Whether you provide goods or services, it is beneficial to understand your target market. It is easier to meet your customers' expectations and wants if you understand what they are.

Create market research surveys pertaining to a number of issues, such as:

• Consumer spending habits
• Consumer tendencies
• Market trends
• Feedback on an existing product or service
• Gauge interest in a new product or service idea

No Special Skills Needed to Utilize PROTASM

PROTASM enables you to easily create surveys by following a wizard that guides you through the creation and distribution process. Simply by pointing and clicking from the selection of test and survey design capabilities, you can create an endless resource of survey styles unique to your business. You can quickly modify aspects such as:

• Fonts
• Background colors
• Text color
• Page layout and appearance
• Question format (there are 10 styles to choose from)
• You can even insert your company logo and images

How Do I Distribute My Surveys?

There are several ways for you to distribute your surveys. Distribution can be performed in any of the following methods

• By imbedding the survey in an email
• By posting it on your company website on the Internet
• By posting it on your company intranet
• Or you can distribute hardcopies

Analyze Your Responses Immediately

Once the survey responses are submitted, go to the Results Viewer tools to easily view and analyze your survey responses. As soon as the responses are submitted, the Results Viewer tools allow you to:

• View responses in real-time
• View responses on-line from any location
• Quickly manipulate the results into a variety of reporting formats such as:
  • Broad overviews (individual and group responses)
  • Detailed specifics (question and cross question analysis)
  • Charts
  • Graphs (seven styles to choose from)
  • Report format

Regardless of the format you use to analyze your data, you will have valuable information to aide you in your decision making process.

See Why So Many People Choose PROTASM

With it's numerous features and user-friendly interface, we are sure PROTASM will meet your market research needs. If you would like to try it free for ten days, register for the Professional Test and Survey Maker Trial Version. We encourage you to see for yourself why so many people choose PROTASM for their survey needs.

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